25
 min read

AI in Leadership: How Executives Can Use AI to Make Smarter, Faster Decisions

AI empowers leaders to make smarter, faster decisions with data-driven insights, predictive analytics, and real-world applications.
AI in Leadership: How Executives Can Use AI to Make Smarter, Faster Decisions
Published on
December 23, 2025
Category
AI Training

Leadership in the AI Era

In today’s fast-paced and data-rich business environment, leaders are under pressure to make critical decisions with greater speed and precision than ever before. Artificial intelligence (AI) has rapidly emerged as a game-changer in executive decision-making, enabling CEOs and managers to sift through oceans of data and extract actionable insights in real time. What was once the realm of intuition and experience is now being augmented by algorithms that can identify patterns and predict outcomes far beyond human capability. It’s no surprise that AI is increasingly seen as a trusted advisor in the C-suite – in fact, nearly half of top executives say they would even override their own judgment if an AI analysis pointed them in a different direction. This growing confidence in AI’s recommendations underscores a new reality: to lead effectively in the AI era, executives must learn to leverage these tools to make smarter, faster decisions.

AI has a seat in the C-Suite. A 2025 survey of 300 global executives found that 44% would change a decision based on AI insights, and 38% would trust AI to make business decisions on their behalf. More than half report that AI-driven insights now frequently replace traditional decision processes in their organizations.

Leaders across industries are already witnessing AI’s impact. Some treat advanced AI systems as a “thought partner,” using them to synthesize complex information and simulate scenarios that would be impossible to analyze manually. For example, when the chairman of one media company faced a surprise takeover bid just 30 minutes before market open, he turned to a generative AI assistant for immediate guidance. In mere minutes, the AI summarized a 60-page legal document, outlined the key steps the executive needed to take, and even helped draft official filings – a task that would have taken hours of frantic work without AI. Vignettes like this illustrate how AI can compress decision timelines and illuminate the best path forward under pressure.

As we move further into this new age of AI-augmented leadership, it’s crucial for business owners, HR professionals, and enterprise executives to understand how AI can enhance decision quality and speed. This article explores the ways AI empowers smarter and faster decisions, examines real-world applications across various business functions, and offers guidance on navigating the challenges of integrating AI into leadership practices.

AI: A Game-Changer for Executive Decisions

AI is not just another tech buzzword in the boardroom – it has become a strategic imperative for forward-thinking leaders. Recent surveys show an unprecedented surge in AI adoption at the top of organizations. In 2024, 78% of companies reported using AI in some capacity, up from 55% just a year earlier. This sharp increase reflects the competitive edge that AI offers: organizations that harness AI are seeing tangible benefits in agility and decision accuracy, while those that lag behind risk being outpaced by more data-savvy competitors. To bridge this gap, many companies are investing in AI Training for leaders and managers to ensure strategic decisions are guided by data-driven insights rather than intuition alone.

One of the primary reasons AI is revolutionizing executive decision-making is its ability to process and analyze vast quantities of data at speed. Leaders have long struggled with information overload – from market research and financial reports to employee feedback and customer data. AI changes the game by rapidly turning this Big Data into digestible insights. Advanced analytics and machine learning algorithms can detect patterns and correlations that would escape the naked eye, giving executives a richer evidence base for their choices. As an example, AI-powered recommendation engines can study years of historical data and current variables to suggest the best course of action, reducing the time spent deliberating and improving the quality of outcomes. In other words, AI helps leaders move from gut-driven decisions to fact-driven decisions without losing speed.

Another game-changing aspect is AI’s potential to identify opportunities and risks that leaders might overlook. More than half of executives in a 2025 poll said they trust AI most for analyzing data and flagging issues they hadn’t considered. AI systems excel at surfacing hidden insights – for instance, finding early warning signals in customer behavior or supply chain metrics that alert leadership to a brewing problem. By catching these signals, leaders can act proactively rather than reactively. This capability to foresee trends or anomalies is invaluable in strategic planning and risk management. As one tech CEO put it, AI doesn’t replace intuition, it augments it – giving leaders a kind of radar to navigate complexity with greater clarity.

Making Smarter Decisions with AI

“Smarter” decisions are essentially better-informed, more evidence-based decisions, and AI provides the tools to achieve that. By leveraging AI, executives can drastically improve the accuracy and thoughtfulness of their choices. One way AI does this is through advanced analytics and predictive modeling. Machine learning models can analyze historical and real-time data to forecast outcomes, whether it’s projecting consumer demand, financial performance, or talent needs. For example, corporate leaders now use AI to predict market trends and customer behavior, enabling them to tailor strategies in anticipation of shifts rather than simply reacting to them. Having this predictive insight allows a company to pivot its strategy early – such as a business spotting a rising customer churn trend and adjusting its service model before losses mount. In short, AI’s predictive power helps executives make smarter strategic decisions by looking around the corner at what’s coming.

AI also enhances decision quality by uncovering insights from unstructured data – the kind of information that is difficult for humans to analyze en masse. This includes text-heavy data like customer reviews, employee surveys, and social media feedback. Modern AI techniques like natural language processing (NLP) can comb through thousands of comments or transcripts to extract themes and sentiments that matter for decision-making. Consider a scenario from a product launch: an NLP tool might sift through a mountain of user feedback and discover that a particular feature is causing widespread frustration among customers. Leaders can immediately act on this knowledge to fix the feature and adjust their messaging, heading off a potential issue before it becomes a bigger problem. In the past, such an insight might surface (if at all) only after weeks of customer complaints and manual analysis. AI makes the decision smarter by revealing the ground truth from data quickly and accurately.

Moreover, AI has shown promise in helping reduce human biases and blind spots in decision-making. While algorithms themselves can carry bias if not properly managed, when used carefully AI can serve as a neutral fact-checker that challenges leaders’ assumptions. Some organizations deploy AI models to evaluate decisions (like hiring or lending) alongside humans, to ensure that data trends support the choices and to flag inconsistencies or potential biases. In one survey, 48% of executives said they rely on AI to spot risks or issues they hadn’t previously considered, indicating that AI is valued for its objectivity and thoroughness in analysis. By bringing data-driven evidence to the table, AI helps leaders avoid purely intuition-based errors and make decisions that are objectively smarter and more justifiable.

It’s worth noting that “smarter” doesn’t mean AI makes the decision for you – rather, it means your decision is informed by the best possible intelligence. Forward-thinking leaders treat AI as a co-pilot for critical thinking. They use AI to generate options, scenario outcomes, and analyses, and then apply their own experience and judgment to choose the optimal path. This collaborative human-AI model often produces superior results. As leadership experts observe, the winning formula in decision-making is not human versus AI, but human plus AI. AI contributes data depth and speed, while leaders contribute context, values, and strategic vision – together enabling smarter choices than either could achieve alone.

Making Faster Decisions with AI

Speed is a competitive currency in business. The faster an executive can accurately decide, the quicker their organization can respond to opportunities or threats. AI’s ability to automate and accelerate analysis is helping leaders make decisions at a pace that was unimaginable a decade ago. One clear advantage is real-time data processing. AI systems can continuously ingest streams of information – sales figures, market prices, social media trends, production metrics – and update insights on the fly. This means that executives have up-to-the-minute dashboards and alerts, rather than waiting days or weeks for reports. For instance, integrated AI analytics platforms now allow business leaders to monitor key performance indicators in real time and receive instant notifications when anomalies occur. In a manufacturing case study, an AI-powered system compiled data from IoT sensors and enterprise systems across the company and automatically alerted managers to critical changes (like a supply chain delay or a sudden dip in production output), enabling near-instant responses. By cutting down the information latency, AI empowers leaders to act quickly and decisively, often preventing small issues from snowballing into big problems.

AI also makes decisions faster by automating routine decision steps and information-gathering. Many decisions executives face – while important – involve a lot of legwork in terms of research or number-crunching. AI assistants and algorithms can shoulder that burden in a fraction of the time. A striking example comes from the realm of generative AI: instead of a CEO spending hours reading reports or a legal brief, an AI tool can summarize complex documents in seconds. As mentioned earlier, when confronted with an urgent takeover bid, one executive used an AI assistant to parse a lengthy proposal and outline the required action steps within minutes. In another case, CEOs have used AI scenario simulators to rapidly evaluate “what-if” situations – for instance, modeling how a supply chain disruption or a pricing change might play out – allowing them to make swift strategic calls with confidence. By handling the heavy lifting of analysis and prep work, AI dramatically compresses decision cycles. What once took days of team meetings and analysis can sometimes be done in an afternoon with the right AI tools, without sacrificing diligence.

Furthermore, AI-driven automation in operational areas frees up leadership time, indirectly enabling faster strategic decisions. Take the example of customer service and operational firefighting: AI chatbots and automated workflows can resolve routine issues and triage information, so that only the most complex or high-impact matters reach the executive’s desk. Leaders at companies like Best Buy found that by implementing AI assistants to handle a large volume of customer inquiries and support tasks, their teams could respond faster to customer needs and executives could focus on higher-level decisions rather than micromanaging daily crises. The net effect is an organization that moves faster at every level, guided by AI-enhanced efficiency.

In summary, AI accelerates decision-making by providing rapid insight delivery and automating the analysis phase of decisions. With AI, executives can move from question to answer in a leaner timeframe. However, speed doesn’t mean much without accuracy – which is why the combination of smarter and faster is so powerful. AI allows leaders to quickly arrive at well-informed decisions, giving their companies the dual advantages of agility and sound strategy.

Applications of AI in Leadership

AI’s versatility means it can support leadership decisions across virtually every domain of an enterprise. Here we highlight several key areas where AI is helping executives and managers make better decisions, along with real-world examples:

  • Strategic Planning and Forecasting: AI is a natural fit for high-level strategy formulation. Executives use AI-driven predictive analytics to forecast market trends, competitive movements, and economic shifts with greater accuracy. For example, AI models can analyze economic indicators and customer data to predict demand patterns, guiding leaders on where to invest or pull back. In practice, companies have used such models to anticipate industry changes – one firm’s leadership detected an early uptick in customer churn and pivoted their business model in time to retain market share by leveraging AI insights. AI can also simulate the outcomes of strategic choices, letting leaders perform virtual “dry runs” of big decisions. Some CEOs even employ AI tools to run scenario planning exercises (e.g., If we expand to a new region, how might the market react?) to inform boardroom discussions with data-backed projections. This analytical firepower leads to strategy decisions that are proactive and evidence-based.
  • Operational Efficiency and Risk Management: On the operational front, AI helps executives optimize processes and manage risks by providing granular, real-time visibility. AI systems in manufacturing and supply chain management, for instance, monitor equipment sensors and logistics data to predict maintenance needs or delivery delays. Business leaders at a global manufacturing firm worked with an AI platform that integrated data from IoT devices, ERP systems, and more – the result was a unified dashboard that identified inefficiencies and impending bottlenecks, allowing leaders to fix issues before they escalated. Such AI-driven insight led to a 20% decrease in downtime in that case, demonstrating tangible gains. In finance departments, AI tools can detect anomalies or fraud risks faster than traditional audits, enabling CFOs to take swift corrective action. Essentially, AI acts as a real-time consultant in operations: it flags what’s running suboptimally and recommends adjustments, so decisions about process improvements or risk responses can be made with confidence and speed.
  • Customer Experience and Marketing Decisions: Understanding customers and responding to their needs is a core leadership challenge that AI is actively addressing. AI algorithms sift through customer data – purchase history, browsing behavior, feedback – to help leaders make informed decisions on product development, marketing strategy, and service improvements. For example, Netflix’s leadership famously uses AI-driven recommendation algorithms not just to personalize content for users but to guide content investment decisions based on viewing patterns. In the retail sector, marketing teams use AI to quickly test and refine campaigns: AI can analyze which marketing messages resonate and dynamically allocate budget to the best-performing channels, a process that used to be slow and manual. Executives at a retail client of Accenture employed AI to optimize their marketing spend, finding that real-time analytics empowered the team to make data-driven adjustments on the fly, resulting in more impactful campaigns. Additionally, customer service leaders are deploying AI chatbots and virtual assistants (as mentioned earlier) to improve responsiveness – decisions about resource allocation in call centers or online support are now often guided by AI insights into peak times and common pain points. All these applications ensure that decisions affecting customer satisfaction and growth are grounded in timely, granular customer intelligence.
  • Human Resources and Talent Management: People decisions – from hiring and promotions to workforce planning – are another critical area where AI is proving invaluable. HR executives are beginning to use AI and people analytics to make more informed talent decisions. For instance, AI-driven tools can scan and rank thousands of resumes far more objectively and quickly than humans, helping hiring managers shortlist the best candidates with less bias. In employee retention and development, AI can analyze patterns in employee engagement surveys, performance data, and even social network interactions to identify who might be a flight risk or what factors correlate with high performance. This allows HR leaders to intervene early with retention strategies or tailor training programs to actual needs. Studies show that while only about 41% of HR professionals have fully tapped into AI and data analytics to drive productivity so far, the field is rapidly evolving towards data-driven decision-making. For example, companies are using AI-based people analytics to determine which employee engagement initiatives truly work and to forecast future skill gaps in their organizations. By taking the guesswork out of managing human capital, AI enables HR leaders and other executives to make talent decisions that are faster, fairer, and better aligned with business goals.

These examples barely scratch the surface. From healthcare administrators using AI to triage patients and allocate resources, to supply chain directors leveraging AI for routing logistics, the applications of AI in leadership are as diverse as business itself. The common thread is that AI provides a force multiplier for a leader’s effectiveness – extending their insight, speeding up analysis, and providing a level of data-driven rationale that strengthens decision-making across the board.

Challenges and Considerations

While AI offers remarkable benefits, adopting it into leadership decision-making is not without challenges. Executives must be mindful of the pitfalls and ethical considerations that come with AI-augmented decisions. One fundamental challenge is data quality and reliability. AI is only as smart as the data feeding it. Many organizations have learned this the hard way – as of 2023, only about 37% of companies felt their efforts to improve data quality were successful. Poor data (incomplete, outdated, biased) can lead to misleading AI outputs and, consequently, bad decisions. Therefore, leaders need to invest in data governance and cleaning before leaning on AI. The recent AI boom has, in fact, spurred many companies to double down on getting their data house in order, recognizing that great AI relies on great data. Executives should ensure that any AI tools they use are drawing from accurate, representative data sources and that the insights are validated by experts.

Another concern is the risk of algorithmic bias and ethical implications. AI systems can inadvertently perpetuate or even amplify human biases present in training data. This is especially sensitive in decisions about people (hiring, promotions, lending) where biased AI recommendations could lead to unfair outcomes. Leaders must approach AI with a critical eye and put in place guidelines to ensure AI-driven decisions align with fairness and ethical standards. This might involve auditing AI decisions for bias, using diverse training datasets, or setting rules for AI usage. Transparency is key – executives should be able to explain how an AI arrived at a recommendation, especially for high-stakes decisions. Many forward-looking organizations are establishing AI ethics committees or frameworks (sometimes summarized as ensuring Fairness, Accountability, Transparency in AI) to oversee this aspect. In fact, leadership coaches advise that ethical AI use and transparency aren’t optional; they are necessary to build trust in AI within the team and to align AI initiatives with the company’s values. For example, if an AI model helps with performance evaluations, employees should know how it works and that it’s being used responsibly, under human supervision.

Importantly, executives must remember that AI is a powerful tool – but not a total replacement for human judgment. There is a temptation to become over-reliant on AI recommendations, which could be dangerous if the AI’s context is limited or its predictions go wrong. The best leaders use AI as an aid, not an oracle. They question AI outputs, apply domain knowledge, and consider factors that AI cannot measure (such as company culture, employee morale, or unexpected external events). As one tech leader put it, “AI is a thought partner, not a decision-maker”. The optimal decision model is a hybrid of human and AI: AI provides data-driven input at lightning speed, and humans provide oversight, ethical reasoning, and final judgment. Organizations that strike this balance tend to get the most value from AI. Those that blindly follow AI or, conversely, those that ignore AI’s input both miss out – either risking AI’s errors or forfeiting its insights.

Finally, there are practical considerations like upskilling and change management. Introducing AI into decision processes can meet resistance or fear within leadership ranks or staff, especially if people worry about being replaced. It’s incumbent on leaders to cultivate an AI-ready culture: one that views AI as an empowering tool rather than a threat. This means communicating clearly about why and how decisions will be supported by AI and ensuring that team members receive training to work effectively with these new tools. In short, adopting AI in leadership requires not just new technology, but also a thoughtful approach to people and processes. With strong data practices, ethical guardrails, and a human-centered mindset, executives can navigate these challenges and harness AI’s potential responsibly.

Preparing for AI-Powered Leadership

To fully realize AI’s benefits, executives and organizations need to actively prepare and adapt. Embracing AI in leadership is as much about mindset and skills as it is about technology deployment. Here are some key strategies for leaders aiming to successfully integrate AI into their decision-making toolkit:

  1. Invest in AI Literacy: A leader doesn’t need to be a data scientist, but having a solid understanding of how AI works is crucial. Executives should educate themselves and their teams on core AI concepts – what AI can and cannot do, how machine learning models learn, and how to interpret AI outputs. This foundational knowledge demystifies AI and builds confidence. Many companies are now running AI training workshops for managers or bringing in experts to improve AI literacy at the leadership level. When leaders understand the capabilities and limits of AI, they can ask the right questions and make better use of AI insights. An AI-literate team is far more likely to trust and effectively apply AI in day-to-day decisions.
  2. Foster a Data-Driven Culture: Adopting AI goes hand-in-hand with creating a culture that values data. Leaders should encourage decision-making based on evidence and analysis throughout the organization. This means breaking down silos so that data flows freely to those who need it, and empowering employees at all levels to use data tools (including AI) in their work. When everyone, from HR to operations, treats data as a strategic asset, AI initiatives have fertile ground to succeed. Moreover, a culture of data-driven experimentation – where teams pilot new AI tools and share results – can help identify high-impact uses of AI quickly. Leaders can set the tone by routinely showcasing data-driven decisions and recognizing teams that leverage analytics creatively. Over time, this cultural shift makes the company more AI-friendly and ready to exploit new technologies for competitive advantage.
  3. Combine AI Insights with Human Judgment: As emphasized earlier, maintaining the right balance between AI and human intuition is vital. Leaders should establish decision-making protocols that integrate both. For example, for significant strategic decisions, an executive might review AI-generated analysis or forecasts as a first step, then convene a discussion with their experienced team to overlay context and intuition before finalizing the decision. By consciously designing workflows where AI’s input is considered but not taken as gospel, organizations can get the best of both worlds. Some companies formalize this by requiring a human “sanity check” or ethical review for any AI-driven recommendation before action is taken. The goal is to avoid both extremes: neither ignoring valuable AI guidance nor rubber-stamping whatever the algorithm says. Encouraging teams to openly discuss AI findings – Why did the AI recommend this? Do we agree? – can also deepen everyone’s understanding and lead to more robust decisions.
  4. Ensure Ethical and Transparent AI Use: Proactive leaders are putting ethical frameworks in place as they roll out AI. This includes developing clear policies on data privacy, bias mitigation, and transparency about AI’s role in decisions. For instance, if AI is used in employee performance evaluations or customer segmentation, the criteria and process should be documented and explainable. Some organizations have created oversight committees or appointed AI ethics officers to review new AI applications. Leaders should also communicate to their workforce when and how AI is being used – transparency builds trust and helps people feel more comfortable with AI-derived decisions. By setting standards such as “we will not use AI for X type of decision” or “we will regularly audit our AI outcomes for bias,” executives signal a responsible approach. This not only guards against legal and reputational risks but also fosters a culture of accountability around AI. In practice, companies that integrate ethics into AI design from the start (sometimes called “ethics by design”) find it much easier to scale AI projects without backlash. In summary, treating ethics and compliance as core parts of your AI strategy is simply smart leadership.
  5. Encourage Continuous Learning and Adaptation: The AI field is evolving quickly. What gives your company an edge today could be standard practice tomorrow. Hence, leaders should champion continuous learning – staying updated on AI trends, new tools, and emerging best practices in their industry. This could mean attending executive AI forums, reading industry research, or encouraging cross-functional teams to experiment with new AI solutions. Consider establishing small pilot programs or innovation labs where employees can test AI ideas on a modest scale and learn from the outcomes. An iterative approach allows the organization to adapt and refine its AI use cases over time. It’s also wise to learn from others: many leading companies openly share case studies about their AI journeys. Whether it’s how a competitor optimized their supply chain with AI or how a tech giant governs AI ethics, these insights can inform your own strategy. Ultimately, agility and learning are key – the most successful leaders will be those who treat AI integration not as a one-off project but as an ongoing journey of organizational development.

By focusing on these areas, executives can build an environment where AI genuinely complements and elevates leadership. The transition to AI-augmented decision-making is a significant change, but with preparation, it can be a smooth and immensely rewarding one. Companies that proactively develop their people, culture, and processes for AI will find themselves not only making better decisions but also building a resilience and adaptability that sets them apart in the marketplace.

Final Thoughts: Embracing AI as an Executive Ally

The message for today’s business leaders is clear: AI is here to stay, and when harnessed correctly, it is one of the most powerful allies an executive can have. From the boardroom to the shop floor, decisions bolstered by AI are helping organizations become more agile, informed, and competitive. We’ve seen how AI can act as a strategic advisor, a rapid analyst, and an early warning system all at once – roles that augment the capabilities of even the most seasoned leaders. Importantly, embracing AI does not diminish the value of human leadership; rather, it amplifies it. By offloading data crunching and revealing hidden insights, AI frees leaders to do what they do best – set vision, inspire teams, and exercise judgment on the things that matter most.

However, success in the era of AI-driven leadership isn’t just about plugging algorithms into the organization and calling it a day. It requires a thoughtful blend of technology and human touch. Leaders must cultivate trust in AI within their teams by being transparent and ethical, and equally cultivate their own judgment to know when to lean on AI and when to rely on instinct. Those who find this balance – the human+AI hybrid model – are already reaping rewards in faster responses to market changes, more personalized customer strategies, and data-informed decisions that outshine gut-driven guesses. They are proving that an AI-empowered leader can steer a company with a sharper compass, navigating complexity with a mix of computational power and human wisdom.

As we move forward, the gap between AI-aware organizations and those clinging solely to traditional decision-making will continue to widen. The competitive edge will belong to the leaders who ask not “Should we use AI?” but “How can we use AI better than others?”. Whether you’re an HR director looking to retain talent, a marketing VP aiming to anticipate customer needs, or a CEO plotting the next five-year strategy, integrating AI into your leadership approach is no longer optional – it’s the new normal for those aspiring to stay ahead.

In closing, AI in leadership is about empowerment. It’s about giving executives the tools to make smarter calls in less time, to see signals in the noise, and to tackle challenges with a data-backed confidence. When wielded responsibly, AI becomes more than a technology; it becomes a partner in leadership. The companies that thrive will be those whose leaders are not afraid to innovate their decision-making playbook – blending the irreplaceable human elements of judgment and empathy with the unparalleled capabilities of artificial intelligence. In the dynamic business landscape of today (and tomorrow), such synergy between human and machine may well define the next generation of successful, visionary leadership.

FAQ

What role does AI play in executive decision-making?

AI helps leaders analyze large amounts of data, uncover hidden insights, and predict outcomes, allowing them to make decisions that are more evidence-based, timely, and accurate.

How does AI make leadership decisions faster?

AI accelerates decisions by automating data analysis, summarizing complex reports in seconds, and providing real-time alerts, enabling executives to respond quickly to opportunities and risks.

Can AI replace human judgment in leadership?

No. AI is a powerful tool for analysis and prediction, but human judgment is still essential for context, ethics, and values. The best results come from combining AI insights with human decision-making.

What are some real-world examples of AI in leadership?

Executives use AI to forecast customer demand, detect supply chain risks, optimize marketing strategies, and analyze employee engagement. For instance, some leaders have used AI to summarize legal documents and guide urgent takeover decisions within minutes.

What challenges do leaders face when adopting AI?

Key challenges include ensuring data quality, preventing algorithmic bias, maintaining transparency, and avoiding over-reliance on AI. Leaders must also foster AI literacy and build a culture that embraces data-driven decisions responsibly.

References

  1. SAP News. New Research Finds That Nearly Half of Executives Trust AI Over Themselves. https://news.sap.com/2025/03/new-research-executive-trust-ai/
  2. DuBravac S. How Leaders Are Using AI to Make Smarter, Faster Decisions. ShawnDuBravac.com (Blog). https://shawndubravac.com/how-leaders-are-using-ai-to-make-smarter-faster-decisions/
  3. MTD Training. How is AI Changing Leadership Decision-Making? MTD Training Insights. https://www.mtdtraining.com/blog/ai-leadership-decision-making.htm
  4. Stanford University HAI. 2025 AI Index Report – Top Takeaways. Stanford Human-Centered AI Institute. https://hai.stanford.edu/ai-index/2025-ai-index-report
  5. DigitalDefynd. Accenture Case Study: Transforming Data into Insights for Business Leaders. DigitalDefynd Case Studies. https://digitaldefynd.com/IQ/accenture-using-ai-case-study/
  6. UNLEASH. How HR can leverage AI and analytics in key decision-making. Unleash.ai. https://www.unleash.ai/how-hr-can-leverage-ai-and-analytics-in-key-decision-making/
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