In today’s economy, a company’s most valuable assets are often invisible. They aren’t the headquarters, the warehouses, or even the physical products. Instead, they are the ideas, the data, and the proprietary knowledge that truly define success.
For companies in the S&P 500, an astonishing 90% of total value is tied up in intangible assets—things that began as thoughts. These include the “secret sauce,” the breakthrough code, and unique business strategies. In the cybersecurity world, these are called a company’s crown jewels. Officially, they are known as intellectual property (IP), or as the World Intellectual Property Organization defines them: “creations of the mind.”
But if something is that valuable, you can be sure someone is trying to steal it.
The threats to intellectual property are both external and internal.
The danger is clear: insiders don’t need to break in. They already have the keys.
The estimated cost of IP theft to the U.S. economy reaches as high as $600 billion annually. But the financial losses are only part of the story. The fallout can include:
Defending intellectual property requires more than a single security measure. It demands a layered strategy built on technology, policies, and people.
A strong defense rests on four pillars:
Even the strongest technical fortress can fall if people are unprepared. The reality is that the biggest risk may not be a hacker across the globe, but someone sitting a few desks away, whether intentionally malicious or simply careless.
That is why protecting IP must be a team effort:
Concrete steps include training employees to recognize phishing attempts, establishing clear data-handling policies, and fostering an environment where employees feel valued, loyal, and empowered to report suspicious activity.
Protecting intellectual property is about more than safeguarding a company’s bottom line. It’s about protecting the very engine of innovation itself. Every stolen blueprint or leaked formula diminishes the incentive to create the next breakthrough. By safeguarding IP, we ensure that ingenuity and hard work continue to drive progress.
Whether you’re leading a startup from your garage or steering a multinational corporation, your ideas are your future. They are your crown jewels. The critical question remains: are they truly secure?